The other night when Allison and I saw the Jimmy Buffett Coastal Confession Concert, (which was awesome!), I found a new kind of advertisement. Dan got us some popcorn and soda and on the top of the soda cup enclosed in a special lid was a CD. The advertising company is called LidRock and they create CD’s that have advertisement items for video games, music and movies as well as for major stores or events. This CD has a Circuit city advertisement and a couple of music videos and 5 free downloads from more music.com. There are also movie previews and video game previews contained on the disk. It certainly caught my attention.

I’m thinking of contacting LidRock to make our wedding favor CD’s and having them placed on the beverage lids at the McDonalds where the reception will be held.


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